He believes firmly in leading with empathy and setting up safe, creative environments for everyone to be set up for success. His strengths lie in building alignment between creative and marketing teams, seeking clarity, and paying attention to details.

Working inside early stage startups to publicy traded companies, he's lead the development of brand systems, product launches, brand refreshes, anchor campaigns, and imagery development.

Tim was an early hire for the brand identity function for Zendesk, hiring a small team that developed the visual direction for a global brand refresh. As the founding designer at Loom, he helped lead the rebrand that set up their unique position in the marketplace and led to an acquisition by Atlassian. He's led maverick social experiments at CNN, spearheading a partnership with VSCO and running a photo program for kids in Atlanta. Inspired by breakfast and print magazines, he's created and directed Morgenmete Journal, the world's foremost publication exploring life around the breakfast table. The magazine has been in countless storefronts across the world, and a few thousand copies sold.